Ronco Scrivia (Genova, Italy), September 6th, 2023 – Racing Spirit, the Racing Force Group brand specialized in technical clothing, which contains in its DNA half a century of motorsport expertise with leading-edge fabrics for functionality and comfort, expands its horizons by participating at the 63rd Genoa International Boat Show (Salone Nautico Internazionale di Genova), scheduled from September 21st to 26th, 2023.
The event, with over 100,000 registered visitors in the 2022 edition, will welcome yachting industry excellence and its stakeholders. It will be the opportunity to introduce Racing Spirit and its gear to a different market but having several analogies with motorsport, in which parent company Racing Force Group stands as a global leader in safety equipment.
Racing Spirit will be located at the LP63 stand in the Sailing World area, with an eye-catching booth showing references to the racing heritage of the famous OMP brand. The conceptual process towards the boating industry debut will also be displayed.
The Racing Spirit brand was launched with the mission to transfer into everyday garments the motorsport experience acquired by the Group working side by side with the most important manufacturers, teams, and drivers. Season by season, Racing Spirit has been able to establish itself amongst enthusiasts and has been chosen by several international players, such as teams, manufacturers, and promoters, who have signed customized gear supply deals for their crews.
Racing Spirit’s philosophy is to stand out through attention to detail and the choice of innovative materials, such as graphene. The contexts where motorsport professionals operate are an ideal proving ground for technical clothing’s performance, comfort, and functionality. Racing Spirit is present in the Formula 1 paddocks as well as in the World Rally Championship’s service parks, ranging between the warmest Grands Prix and the harsh temperatures of snow rallies. Racing Spirit is also paying increasing attention to sustainability, adopting recycled and renewable materials for the garments’ making.
This versatility is also a strong point for nautical professionals, as the first top-level yachting and sailing crews chose Racing Spirit products.